After seeing Of a Kind founder’s Erica Cerulo and Claire Mazur at a speaking engagement a few months after I launched my line in 2015, I’ve been following the company…
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Through our own experience and working with many small businesses, there’s a common thread — we all need support. Moreover, we need it from the people who matter most to…
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Powerhouse duo, Stephanie Cartin and Courtney Spritzer are the lady bosses and personalities behind the Socialfly brand. What started as a social media agency in NYC has since evolved into…
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For many (let’s be real, most) retail and ecommerce businesses, January is a slow month. Christmas has come and gone and the chance that people are shopping after all the…
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What began as a passion project to decompress and express creativity has become a movement to “bake the world a better place.” Cookies for a Cause is small but mighty…
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Have you ever walked into a store and immediately pulled out your phone to snap photos of “insta worthy” displays and decor? Whether people realize it or not, the design…
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Throughout history, women have been underrepresented as the brilliant, capable, impactful, essential, powerhouses that we are and have received little recognition for the immense value we add to our economic…
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I sit here on the bouncy felt seats, gazing out the window to my right at the ever changing landscape of Morocco. I am riding a train eight hours…
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This National Stress Awareness Day, we turned to Alexis Rosenbaum, founder of Rosebud CBD to learn all about CBD oil uses and benefits, as well as how Rosenbaum keeps calm…
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This National Make A Difference Day we’re getting real with WAWO member, Samantha Sisca, founder of Social Sunday a lifestyle brand whose core values are supporting women, promoting kindness, and…
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The holiday season is almost upon us and for most retail founders it’s the time of year when you’re running around making sure you’re ready for the busiest selling season…
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For many small retail businesses, pop-up shops are an effective strategy to grow their brand. The preparation that happens before the pop-up is crucial to ensure that you don’t waste…
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